The future is bright for Cape Verde

Tom ArmittTom Armitt recently joined the Travel Foundation as a new Destination Programme Officer. 

Half way through my second month at The Travel Foundation, and I am starting to get my head around the responsibilities that I have been assigned.

I was first put in charge of the Cape Verde programme: an interesting destination for me as I started my tourism career in West Africa researching the possibilities for the development of community-based Ecotourism in Senegal, and working closely with local communities to design and manage heritage trail tourism experiences in Sierra Leone.

Cape Verde has a lot of potential for the implementation of Sustainable Tourism principles within its fast-growing tourism industry. While big-complex, all-inclusive tourism is holding sway, the 10 island archipelago seems to have learned from other nations’ mistakes and has set its sights on sustainability. It has recently been in the news for increasing its renewable energy output by 300%.

On Sal, the island where The Travel Foundation works, a Destination Council has been created, bringing tourism stakeholders together from the public, private and third sectors to ensure that sustainability principles are made part and parcel of the island’s tourism development strategy. Slowly but surely this initiative is taking root, and the council has built on some of the Travel Foundation’s past work with the Cape Verdean Crafts, Discover the Real Sal and Better Beaches programmes.

In my opinion, the future is bright for Cape Verde, the future is sustainable tourism!

– Tom Armitt


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